The City of Brotherly Loves Promotional Writing Instruments

Looking for a classic promotional item that is simple, effective, and likely to be owned by 50 percent of Americans? Try a promotional writing instrument. Branded pencils and pens can easily be customized with a business logo and are some of the most useful items a person owns.

Check out the infographic below from the Advertising Special Institute with some more fun facts and figures about branded writing instruments.

A few of the most interesting things the Shumsky Promotional Buzz saw in the infographic include:

• It is more likely that parents and grandparents own a promotional writing instrument than younger age groups. So if you are targeted audience is ages 40+, a pen could be a useful item to give away with your companies brand on it.
• Philadelphia businesses take a special note! Residents of the City of Brotherly Love, are more likely than anywhere else in the United States to own a promotional pen or pencil.