June 18, 2013

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Shumsky February 411 Newsletter

February 15, 2013 by

Shumsky released their February newsletter on Wednesday, February 13th see a preview of the content from the newsletter below, and see the newsletter for yourself here.   

Not Your Ordinary Mail Campaign

Shumsky was tasked with developing a unique and informative campaign to introduce doctors to a new sleep apnea device.  Our end-result was an innovative two-phase mail campaign designed to educate doctors and increase their willingness to try the new device.

The first phase of the campaign delivered stress relievers in the form of exact replicas of the new sleep apnea device, enabling doctors to familiarize themselves with the size and feel of the new product. [more]

Have a drink and make some MUSIC.

Looking for an item that is perfect for the gym, beach, travel, car, and work? Check out our new Beat Bottle! Store your phone in this sleek compartment and play music that amplifies through the bottom of the bottle.  Ask your Shumsky Representative about the Beat Bottle today. [find out more]

Not seeing something in the newsletter leave a comment or contact a Shumsky sales representative today.

Filed Under: Shumsky Promotional Ideas Buzz Tagged With: , , , , , ,

Shumsky Promotional Products Honored for Excellence in Promotional Marketing Campaigns

February 13, 2013 by

Dayton, OH, (February 1, 2013) – Shumsky won a Golden Pyramid Award in the 2013 Pyramid Award Competition sponsored by Promotional Products Association International (PPAI). Twenty-Eight Gold, Silver and Bronze winners were recognized during the annual awards presentation at The PPAI Expo 2013 at the Mandalay Bay Convention Center in Las Vegas, January 16, 2013.

The Pyramid Awards, first introduced in 1958, have grown more relevant with time by recognizing award-winning campaigns that demonstrate the effective use of promotional products, packaging and copywriting to create integrated marketing communications programs that deliver quantifiable results. Winners of PPAI Pyramid Awards are recognized for the outstanding, creative use of promotional products in a variety of client programs and campaigns.

“Shumsky is a thought-leading organization that embodies the initiative, vision and innovation defining the promotional products industry,” said Paul Bellantone, CAE, president and CEO at PPAI. “We are pleased the Pyramid Awards competition is encouraging excellence and delivering exposure for these deserving award winners. It is through these achievements that promotional products continue to play an essential role in successful marketing and branding strategies.”

Shumsky was presented a Gold 2013 PPAI Pyramid Award in the category of Tradeshow Exhibit Traffic Programs. These winners were selected by a panel of industry professionals and independent, outside marketing and advertising professionals. For more information about the PPAI awards program visit www.ppai.org/awards or contact the PPAI Awards and Recognition department at awards@ppai.org.

To learn more about Shumsky or to view examples of the full spectrum of promotional services they provide visit Shumsky online.  The friendly and knowledgeable Shumsky team will be happy to assist you in developing the perfect promotional marketing solution or strategy for your organization.  Also, keep up-to-date on all the latest Shumsky news, events, and offers on Shumsky’s Facebook page.

About Shumsky

Shumsky, http://www.shumsky.com, delivers promotional marketing solutions that drive customer brand awareness.  Shumsky offers promotional technology solutions, creative brand solutions, brand compliance solutions, promotional product fulfillment and distribution solutions, promotional product online store solutions, and more.

About PPAI

Promotional Products Association International is the world’s largest and oldest international not-for-profit promotional products association with a 110-year history of serving a membership that has grown to more than 10,600 corporate members; and advocating for the $17.7 billion promotional products industry with its more than 31,000 businesses and 432,000 professionals. The multi-billion-dollar industry includes wearables, writing instruments, calendars, drinkware and many other items, usually imprinted with a company’s name, logo or message.  For information regarding PPAI or to learn more about the proven power of promotional products (including research and case studies), visit the PPAI website at www.ppai.org.

Filed Under: News Tagged With: , , , , , , ,

Wearables Magazine Interviews Shumsky’s Jill Albers

January 30, 2013 by

Check out this Wearables magazine  interview with Shumsky’s very own Jill Albers in their January 2013 issue.  Jill Albers is a veteran New Business Development Executive at Shumsky and Boost Rewards and was named to Counselor magazine’s 2010 Hot List.  Jill has a distinguished reputation for enhancing client’s brands through promotional product campaigns, incentive programs, direct mail, and unique package design.

Jill Albers featured in Wearables Magazine
Wearables magazine provides industry tips and tools from leaders in the field designed specifically to provide guidance for today’s apparel business owner.Wearables magazine is published 10 times a year, and has been voted as the #1 most useful publication compared to PPB, Impressions, and Printwear.

Filed Under: Shumsky Promotional Ideas Buzz Tagged With: , , , , , , , , , , , , , ,

Happy Chinese New Year

December 31, 2012 by

中國新年快樂! Happy Chinese New Year from the Shumsky Promotional Buzz!

Promotional Products and the Chinese New Year

The Chinese New Year, commonly known as the Spring Festival, is the most important holiday on the Chinese calendar. Families come together for feasts and other celebrations to honor deities and ancestors. The New Year celebrations start on the first day of the first month in the traditional Chinese calendar and ends 15 days later with the Lantern Festival.

From presents, corporate gifts, and decorations to thorough home cleansing for good fortune throughout the year, the Chinese New Year is traditionally celebrated with a family feast and a fireworks celebration on the eve of the Chinese New Year.  The morning following children will greet their parents by wishing them a healthy and happy new year, and receive money in red paper envelopes.  The Chinese New Year tradition is to reconcile, forget all grudges and sincerely wish peace and happiness for everyone.  The Chinese New Year is celebrated in countries and territories with significant Chinese populations including; China, Macau, Singapore, Thailand, Indonesia, Malaysia, Taiwan, Mauritius, Philippines, and Chinatowns throughout the world.

This year the Chinese New Year will take place February 2-16. During this time, many Chinese factories and businesses will shut down to give their employees time off to go home to their families for the holiday. Since many of them live far from their families, factories are often shut down for extended periods of time. Prepare for the Chinese New Year by ordering your promotional products now to avoid a possible 30-60 day delay.

Filed Under: Shumsky Promotional Ideas Buzz Tagged With: , , , , , ,

Account Administrator – Client Services

December 17, 2012 by

If you’re an energetic team-based individual looking with a passion for client relations and a knack for organization, read on …. we may have just the opportunity for you!

We have an immediate opening for a Shumsky Account Administrator (AA) on our Client Services Team. Client Services is a fast paced environment where AA’s are liaisons internally with our Account Managers & other internal departments and externally with our Clients and Vendors. In this role, you will facilitate orders through production, delivery & invoicing, ensuring accuracy, quality and timeliness. In addition to being the main point of contact during the production process, you will also assist Account Managers with product sourcing and quote preparation.

Essential Duties & Responsibilities: 

  • Interact directly with Account Managers, Clients & Vendors either by telephone, electronically or face-to-face providing quality customer care with each interaction
  • Manage orders through all aspects of production including, order entry, artwork, production timelines, shipping & invoicing to ensure quality and timely delivery meeting client expectations.
  • Remediate any problems or queries that may arise during the order process.
  • Assist with product sourcing: provides product availability, production timelines, and pricing.

Education and/or Experience 

  • High School Diploma or GED
  • Minimum 3 years of Customer Service experience in a business environment
  • Working knowledge of customer service principles & practices based on past work history
  • Customer oriented, friendly, effective
  • Demonstrated proficiency in MS Office including; Word, PowerPoint, Excel

Skills & Abilities: 

  • Excellent customer service skills including face-to-face, telephone & email communications
  • Excellent, professional verbal and written communication skills (including correct use of grammar in business writing and speaking)
  • Experience effectively handling multiple time requests & managing details simultaneously
  • Tact, diplomacy, and a clear, courteous manner when dealing with customers both internally and externally
  • Proven experience effectively managing customer & staff relationships, promptly responding to queries, ensuring promises are kept & managing client expectations
  • Availability to travel as needed, limited travel

Please apply online via this link if you have the qualifications listed here:  http://browerhrconsulting.hirecentric.com/jobs/16933.html

 We are an equal opportunity employer.

Filed Under: Job Opportunities

Customer Service – Fulfillment Center

December 17, 2012 by

We have an immediate opening for a Customer Service Representative in our Shumsky Fulfillment Department.  Reporting to the Manager of Merchandising Operations, you will process orders received via email, internet or phone, and provide customer service to internal and external customers.

Duties include:

  • Answers & processes inbound customer calls as appropriate.
  • Processes orders into the system from internet or phone verifying key information with customer
  • Communicates with warehouse or factory to confirm product availability and shipping requirements as necessary
  • Manages customer inquiries by phone or email on order status and product information/availability
  • Expedites international shipments using carriers required bill of lading
  • Makes appropriate notes in system to set table for future order disposition including backorder release instructions, event date timing, and billing related issues
  • Resolves customer issues such as lost orders, broken items, incorrect merchandise
  • Processes returns/replacement/exchanges and credits as needed.
  • Obtains special quotes for volume orders as requested by customers
  • Attends events at customer locations such as on site sales when needed
  • Reviews programs emails and responds to customer needs throughout the day
  • Assists in organizing on-site customer events

Qualifications:

  •  High school diploma or equivalent
  • Proficiency with MS Word and Excel
  • Data entry/attention to detail
  • Excellent customer service skills (friendly, courteous & helpful)
  • Call center experience a plus
  • Ability to speak and communicate well with customers and vendors.
  • Excellent communication skills including good grammar, voice and diction.
  • Must be able to work in a fast paced, high energy environment, where multi-tasking is a necessity.
  • Able to occasionally travel out of town to customer events

We offer a competitive compensation package, an excellent benefits package which includes a profit-based bonus program, health and dental insurance, 401(k), tuition reimbursement, life insurance, long-term disability, a non-smoking business casual environment, and more.

If you would like to work with dynamic, independent thinkers and are not afraid of working hard to become part of our growing success, then we want to hear from you!  Please apply online via this link: http://browerhrconsulting.hirecentric.com/jobs/17143.html  (due to the expected volume of applicants, we will be unable to take or return telephone inquiries about the position).

We are an equal opportunity employer.

Filed Under: Job Opportunities

Account Administrator – Therapeutic Pillows

December 17, 2012 by

We have an immediate opening for an Account Administrator in our Therapeutic Pillows division.  In this role, you will process orders and contracts, provide customer service to internal and external customers, expedite and communicate about orders, and act as liaison with vendors regarding new business artwork.

Qualifications:

  •  High school diploma or equivalent
  • At least 2 years of customer service experience; excellent customer service skills (friendly, courteous & helpful)
  • Proficiency with MS Word and Excel
  • Data entry/attention to detail
  • Excellent communication skills including good grammar, voice and diction
  • Must be able to work in a fast paced, high energy environment, where multi-tasking is a necessity
  • Able to occasionally travel out of town to customer events
  • Able to focus and multi-task in a fast-paced, busy environment

We offer a competitive compensation package, an excellent benefits package which includes a profit-based bonus program, health and dental insurance, 401(k), tuition reimbursement, life insurance, long-term disability, a non-smoking business casual environment, and more.

If you would like to work with dynamic, independent thinkers and are not afraid of working hard to become part of our growing success, then we want to hear from you!

Please use this link http://browerhrconsulting.hirecentric.com/jobs/17148.html  to apply online (due to the expected volume of applicants, we will be unable to take or return telephone inquiries about the position).

We are an equal opportunity employer.

Filed Under: Job Opportunities

Case Study: Post-Operative Therapy and Brand Messaging

November 26, 2012 by

Pillow developed to provide unique branding opportunity for hospitals while improving patient recovery 

Situation
A prominent cardiac surgeon came to Shumsky looking to develop a pillow that patients could use following surgical heart procedures to help prevent further complications, including sternal malunions where bones grow together unevenly during the healing process.  The cardiac surgeon was looking for an item that could be used by hospitals to help improve the patient healing process, reduce the amount of pain experienced by patients following surgery, and improve the hospital – patient relationship.

Solution
Working closely with the cardiac surgeon, Shumsky developed an innovative heart pillow that improved patient recovery, reduced patient pain, and enriched the patient-hospital relationship.  The heart pillow utilized the “v” of the heart so patients could rest the pillow comfortably under their chin, while firmly holding the pillow against their chest.  The added support gained from firmly pressing the pillow against their chest helped patients prevent sternal malunions and reduce recovery time.

In addition to healing support, Shumsky also developed the heart pillow to provide the hospitals an innovative branding opportunity to build a stronger relationship with their patients.  The heart pillow featured a heart diagram on one-side of the pillow where surgeons could use the included fabric marker to educate their patients about the procedure, creating more patient trust with their hospital.  The backside of the pillow had room for the hospital facility to put their hospital logo and brand message, creating a unique marketing piece for the organization.

Results
The heart pillow became a successful tool, not only for the prominent cardiac surgeon’s hospital, but for surgeons and hospitals throughout the country.  The heart pillow was so successful that it turned into its own Shumsky product line and is now being used by surgeons to help reassure patients, improve the patient healing process, and reduce patient recovery time in over 11,000 hospitals.  The Shumsky Heart Pillow’s success and patient demand led to hospital’s requesting other pillow designs including; kidney, lung, liver, and many others that provide distinct hospital branding opportunities and unparalleled patient healing and support.

Case Studies 

1 2 3 4 5 6 7 8 9

Filed Under: Shumsky Case Studies

Case Study: Data Solutions Company Incentive Trip Logistic Enhancement

November 26, 2012 by

A world-wide leader in data solutions worked with Shumsky to create a promotional item that would improve their incentive trip experience

Situation
The world’s largest focused analytic data solutions provider came to Shumsky looking for a solution to improve logistics for their top sales executive annual incentive trip.  With the large number of sales executives who attend the incentive trip, seamless logistic are vital for success.  Shumsky was challenged to create a marketing solution that would make the traveling process more expedient and hassle-free for the sales executives, ensuring an enjoyable experience.

Solution
In response to the client’s objectives, Shumsky developed a custom luggage strap for sales executives to quickly identify and collect their luggage.  The custom luggage straps reduce the amount of time needed at baggage claims and hotel check-ins, allowing more time to enjoy the vacation destination. The unique and easily identifiable luggage straps enable airport and resort personnel to easily and quickly identify and sort luggage belonging to sales executives from the client’s group, limiting the amount of lost luggage and improving the trip experience for all sales executives.

 

Results
The client’s goal of incorporating a promotional item to help improve the overall logistics of their annual sales executive incentive trip were achieved by the Shumsky marketing solution.  Over 4,000 luggage straps are being used by sales executives traveling on the client’s 2013 incentive trip to an international destination.  The marketing solution provided by Shumsky has already improved the logistical planning for the event, and the broad appeal of the piece makes its international implementation simple and cost-effective resulting in improved travel experiences.

Case Studies 

1 2 3 4 5 6 7 8 9

Filed Under: Shumsky Case Studies

Case Study: Tradeshow Traffic Driver Campaign

November 26, 2012 by

‘Rockstar’ themed promotional campaign exceeds lead generation expectations and promotes brand recognition

Situation
A leader in employee recognition and rewards came to Shumsky with the goal of exceeding their qualified leads from past years at their industry’s biggest tradeshow. The client was looking for a unique promotional campaign to create a buzz at the tradeshow that would drive tradeshow attendees to their booth and ultimately drive more sales.  In addition to their main objectives the client was looking for a campaign that would give attendees an incentive to not only visit that booth at the show, but also an incentive to visit their website following the show.

Solution
In response to the client’s program objectives, Shumsky developed a high-energy promotional campaign incorporating trendy promotional items and unique special offers that drove brand awareness and delivered results.  The promotional marketing campaign showcased a ‘Rockstar’ themed package of promotional items and incentives that inspired HR professionals to “Recognize their Rockstar Employees.”  The “Recognize your Rockstars” campaign featured cleverly branded promotional items including guitar picks, drum sticks, ear buds, journal books, sunglasses, backstage passes/lanyards with an offer for 2 free music downloads, beach towels, and denim style messenger bags.  In addition to ‘Rockstar’ themed promotional gear, Shumsky also managed a red carpet ‘Rockstar’ photo shoot with an Elton John look-a-like.  Following the tradeshow, attendees were directed to visit the client’s website to retrieve their ‘Rockstar’ photo and like their Facebook page for a chance to win a ‘Rockstar’ gift pack.

Results
The client’s expectations were exceeded by the ‘Rockstar’ promotional marketing campaign. Shumsky outperformed the client’s goal of qualified leads from the tradeshow by 30%, and the client’s promotional marketing campaign was featured on a popular blogger’s website.  Additionally, the tradeshow promotion resulted in 40 companies signing up for the client’s services in a 2-month period following the show; and an 85 percent increase in website traffic in the week following the show.

Case Studies

1 2 3 4 5 6 7 8 9

Filed Under: Shumsky Case Studies
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